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CRUFTS WALKIES CHALLENGE
CLIENT
CRUFTS
AGENCY
C4 Creative
CATEGORY
Social Media, Campaign, Print
BRIEF
CRUFTS partnered up with Stand Up To Cancer to create the "Walkies Challenge" and needed a cross platform campaign to promote the fund raiser..
WHAT WE DID
We created a social promo campaign for the fund raising challenge including live action and animation to illustrate the diversity of dog breeds and owners.
The campaign has resulted in a large increase in funds and a huge bump in website traffic.
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