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Our Creative Team.
NOW OR NEVER is a modern creative studio focused on content creation, events and film production.
We are award winning content creators, producers and experiential movers and shakers.
A rare breed that genuinely offers diverse solutions, our studio is powered with a unique set of skills and experiences in entertainment, events and authentic storytelling.
Founder
Simon
BAFTA, Royal Television Society and Broadcast Award winning producer & director.
Simon has produced & directed some of the best loved shows on TV, while creating content & events for the world’s biggest Brands.
Senior Producer
Char
The driving force behind our award-winning content and events.
Char is passionate about innovation, storytelling, and pushing creative boundaries. Excellence isn’t just a goal it’s the standard.
Creative Director
Justin
Creative leader with over 10 years of shaping the media landscape in the UK through his work in digital, and as the creative director of the British Urban Film Festival.
Justin has produced high-level communications, digital campaigns and events with A List Talent and Brands.
Film Director
Braide
Braide became one of the most influential film directors in the music scene in the last few years.
Since then he has forged a formidable reputation in Branded Content and Fashion.
He is obsessed with the mix of art, culture and authentic story telling.
Director of Photography
Valentina
Passionate about cinematic photography and the moving image.
Valentina has photographed music promos, advertising campaigns and feature films.
Always trying to find new and innovative ways to frame the story.
Head of Design
Hugh
Hugh has led national
recruitment campaigns from pitch to completion, including:
Kingfisher plc, HM Prison Service, Goldman Sachs, Procter & Gamble, UBS, Bank of Scotland, Standard Life and Johnson Matthey.