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BBC x RED NOSE DAY
Strictly Come Dancing
"Super Fan" EVENT
The BBC and Red Nose Day collaborated to celebrate two "super fans" who had raised the most money for the charity.
Now Or Never created a live event on the Blackpool seafront where the two unsuspecting fans would be swept along by a flash mob into The Grand Ballroom, where they would be the center of attention at the fund raising event.
We worked with Craig Revel Horwood, his team of dancers and the local council to design an uplifting, life affirming moment in the charity's history.
The day was streamed across all platforms and help to raise a record amount for a single event.



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